Following their recent New Balance collaboration, thisisneverthat is focusing once more on their regular product lineups. Based in Seoul, they have unveiled a fresh, spacious assortment for their Summer 2025 collection, showcased in an updated and pristine lookbook.
2025 Summer, I’m hyped about thisisneverthat blending their top-notch skills in sports apparel, knitwear, and outerwear. I can’t wait to rock sleek, crisp white football jerseys, with a pop of bright blue on the cuffs and an “09” emblazoned on the back, complete with thisisneverthat’s logo proudly displayed above the number.
The knitwear features a vibrant, quilt-like vest design, characterized by its vertical bands of soft tones, and a striped polo shirt horizontally. In terms of outerwear, the brand presents an eye-catching button-down shirt with intricate paisley patterns, as well as a more understated pinstripe variant.
Denim stands out at its peak, featuring a stylish button-down shirt in a faded wash. This piece sports a smart design, adorned with a distinctive white embroidered logo on the front.
Thisisneverthat wouldn’t feel quite right without some graphics. The standout feature this time? A casual t-shirt with a minimal logo, featuring an indeterminate basketball player dribbling the ball, accompanied by the words “At the crack of dawn, I stumbled upon a flaming lake.
Take a peek at the Summer 2025 collection showcased in the lookbook up there. The exact launch date is still under wraps, but keep an eye out as it should become available for purchase rather promptly. Keep your ears open for further updates once the official release date has been announced.
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2025-05-15 18:56