Summary
- Observe, founded by siblings Massimo and Alessia Acquaro, has built a cult following for its modular, genderless designs rooted in minimalist tailoring and architectural influence.
- The Fall/Winter 2025 collection features waxed twills, mohair blends, and flannel plaids in muted hues, balancing structure with softness through layered textures.
- Available online and in-store, the collection is also stocked at leading global retailers including HBX, Up There and more.
In a society heavily focused on bold fashion statements, it’s proven that sometimes the softest whispers can make the biggest impact. Established in 2020 by Melbourne-native siblings Massimo and Alessia Acquaro, this design studio has been growing a devoted fanbase through their understated, gender-neutral clothing line. The essence of Observe lies in its versatile tailoring, architectural influences, and delicate textures, which form the very core of the brand’s identity.
Massimo, who’s deep into his Master’s in Architecture, approaches design with an acute focus on structure and flow. His work embodies the studio’s unique philosophy, where shapes blur gender lines and functionality doesn’t undermine aesthetics. Alessia, with a creative direction background, manages the visual aspect of our work and skillfully spins tales that are polished, harmonious in tone, and timeless.
Massimo, currently pursuing his Master’s in Architecture, designs with a strong emphasis on structure and rhythm. His creations mirror the studio’s signature ideology, featuring shapes that transcend gender and functionality that doesn’t detract from form. Alessia, with a history in creative direction, oversees the visual side of our work and can weave stories that are sophisticated, harmonious, and enduring.
For their Fall/Winter 2025 line, they’re carrying on the trend they started. They’ve created a variety of styles using reversed-weave twills with wax, blended mohair fabrics, and flannel plaids in subtle shades like mocha and charcoal. The combination of texture and layering gives the collection an earthy feel, softening up sharp cuts.
You can now shop the range via the brand’s online store, as well as retailers like HBX.
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2025-07-10 08:55