Behold, the shares of SoundHound AI (SOUN) danced a waltz of folly in September 2025, leaping 23.5% according to the spectral gaze of S&P Global Market Intelligence. A triumph? A tragedy? Or merely the latest chapter in a farce where logic is devoured by the fickle whims of the crowd?
The Meme Stock Menagerie
Alas, the creature now prowling SoundHound’s halls is not a beast of business but a meme-a gilded chrysalis of attention, its wings flapping in the fever-dream of online discourse. The stock’s September chart, with its jagged pirouettes, resembles nothing so much as a bureaucrat’s ledger scrawled with the ink of social media buzz. Announcements? Merely bureaucratic paperwork. The real power lies in the talk, that elusive nectar siphoned from the hive of TikTok and Reddit.
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On Sept. 4, the company unveiled a custom AI agent for Primary Health Solutions, a regional healthcare network nestled near Cincinnati and Dayton, Ohio. The Denise agent, a paragon of efficiency, answers questions with the briskness of a clerk who has seen too many lawsuits. The stock rose 7% that day-not too shabby, if one ignores the fact that the same week, the S&P 500 (^GSPC) sipped tea and yawned, rising a pedestrian 0.3%.
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Sept. 9 brought a 5.4% plunge as SoundHound acquired Interactions, an agentic AI specialist. The deal, they say, will bolster profits and expand into retail and insurance. Yet the market, that fickle mistress, greeted the news with a sneer. Perhaps it feared the bureaucratic labyrinth of integration? Or perhaps it simply missed the memo?
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On Sept. 23, Red Lobster ordered a systemwide AI solution for phone ordering. One might imagine SoundHound’s headquarters erupting in celebration, but the stock remained as still as a bureaucrat’s heart. Two days later, a 13% collapse followed-as if the market had forgotten the alphabet.
Here lies the paradox: The Sept. 4 rally made sense, but the subsequent chaos defied reason. A stock that soars on whispers and plummets on silence is not a company-it is a circus, and the audience is drunk on the scent of novelty.
Valuation: A Carnival of Absurdity
Let us not mince words: SoundHound AI is a fine enterprise, its voice controls and AI tools as polished as a bureaucrat’s tie. Yet its stock price now trades at 50 times trailing sales-a valuation that makes even the most jaded investor blush. The company is a mausoleum of profits, and yet investors dance around its tomb, chanting hymns to potential.
On Oct. 1, the stock stands 238% higher than a year prior and 424% in three years. A triumph? Perhaps. But when the valuation is built on sand and the market is a hall of mirrors, even the most stalwart skeptic must question the sanity of the spectacle.
I hold my shares, a relic from the spring of 2024, but I shall not add to them. The meme-stock circus is in full swing, and the ringmaster’s whip is lashing at the wrong targets. Wait for the fog to clear, dear reader, and when the demons of hype retreat, we shall see what remains. Until then, let us laugh at the absurdity-and wince at the price.
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2025-10-02 03:02