Ryan Coogler Pushes Marvel’s Ironheart Spin as MCU Flops and Fans Tune Out

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Boy, that Marvel money must be good.

After the significant flop of “Thunderbolts,” the MCU persists, with Marvel’s humorous take on the upcoming Ironheart series set for Disney+ – a production that, much like other content on the platform, may struggle to attract viewers.

Prior to the debut of the first trailer on Wednesday, Ryan Coogler‘s actions are seen as selling out yet again, following his decisions regarding Black Panther and Namor in “Wakanda Forever.” Similarly, Robert Downey Jr.’s actions are perceived as sellout behaviors as well.

Ryan Coogler, known for his massive success with Warner Bros.’ “Sinners,” is serving as an executive producer on the socially aware “Ironheart” series. This show explores the transformation of gang members into activists in Chicago. It departs significantly from the original comics, which some find flawed, and it also redefines the Marvel Comics villain, The Hood, in a way that may not align with traditional portrayals.

The Spin Is IN

In the same style as Kevin Feige with Marvel’s Pinocchio-like storytelling, Ryan Coogler artfully presents an exciting narrative for the Ironheart series in a fresh promotional video.

Civil War, it appears they are treading carefully and perhaps even attempting to justify their decisions by spinning what feels like a defensive narrative to protect themselves.

In the video you see, Coogler admits that as a child, he was an avid comic fan with a particular fondness for X-Men, X-Factor, and Wolverine. Interestingly, he attempts to persuade us (though it’s hard to believe) that there was substantial industry interest in Ironheart at the time, and he was genuinely excited about her character. However, Coogler’s exaggeration ends as he clarifies that Ironheart wasn’t meant to be a successor to Tony Stark, but rather forge her own identity. Frankly, all of this sounds more like empty talk or complete nonsense.

Marvel NOW! killed Marvel Comics and the MCU

Fans of comics are well-aware that Marvel Comics introduced Ironheart as part of their progressive overhaul in the Marvel NOW! initiative, which involved replacing original characters. This process began when Carol Danvers took on the role of Captain Marvel; though I had a feeling it was coming, they had previously reworked one of my favorites, Quasar. The trend continued when they killed off Richard Rider, Nova, and replaced him with Sam Alexander, who goes by the name Nova in Name Only (NINO). This move followed other questionable decisions like introducing Ms. Marvel Kamala Khan and Ironheart’s character, Riri Williams.

In the comics that Coogler mentions, Riri Williams acquires Stark technology and constructs her own suit. For an unexplained reason, she’s permitted to keep it – essentially possessing a potential catastrophe-level weapon. Neither Riri nor NINO have innate powers like Spider-Man; this change coincides with Falcon assuming the role of Captain America.

How’d it work out?

Afterward, Feige reworked Marvel NOW! for the Cinematic Universe (MCU). The reasons behind the MCU’s success or failure aren’t solely due to overextension; instead, it significantly hinges on the creative decisions made post-Endgame.

Let me ask you once more: What happened with everything? It seems that half of comic book stores have shut down, and the Marvel Cinematic Universe is facing a steep decline. Yet, it appears the diversity, equity, and inclusion funds are still being received. I miss seeing my beloved characters in both comics and movies due to certain traits, but we’re getting this instead? When will the losses end?

Watch the promo:

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2025-05-14 02:40