A Memory Most Convenient

Sixteen times, if one has bothered to count – a task for pedants, surely – did the word “memory” grace the lips of Apple’s representatives. Not the recollection of past glories, alas, but a feigned distress over a present inconvenience. They spoke of ‘supply constraints’ and ‘chase mode’ as though afflicted by a most grievous malady. One almost expected a physician to be summoned, rather than a procurement officer. The air was thick with a carefully cultivated desperation.







