UPS & The Price of Everything

Now, last week, the esteemed analysts at Jefferies – a firm whose pronouncements are often treated with the same reverence as prophecies from a slightly unreliable oracle2 – declared UPS a ‘HALO’ trade. This isn’t, alas, a reference to a celestial choir, but rather a rather clever acronym for “Heavy Asset, Low Obsolescence.” The idea being that in a world obsessed with the ephemeral magic of software and artificial intelligence, things you can actually kick – warehouses, trucks, a global delivery network – are starting to look rather attractive. They’ve even gone so far as to suggest a price target of $135 per share, which, if achieved, would represent a 38% upside. A substantial return, even for those accustomed to the somewhat optimistic projections of financial soothsayers.







