Gap: Beige is the New Black (and a Buying Opportunity)

They pulled in $4.24 billion in revenue and a profit of $0.45 per share. Perfectly fine. Except last year they made $0.54 on slightly less revenue. It’s the difference between a decent Chardonnay and a really good Pinot Grigio. You notice. And then you quietly judge. Plus, January was a blizzard, which, while great for hot cocoa sales, is not ideal for getting people into stores. And then there are tariffs. Tariffs are always a mood killer.








