Nu: A Bank, So It Goes.

Nu. It’s a bank, or something like one. In Brazil, Mexico, Colombia. They call it fintech, which sounds important. It’s growing, naturally. Everything grows until it doesn’t. They say it has 127 million customers now. Used to be 53 million, back when things felt simpler. So it goes.

They make money from these customers. Not much, per customer, at first. Four dollars and fifty cents. Then more. Thirteen forty. People are good at spending, you see. Especially when someone makes it easy. It’s a human condition. So it goes.

Why Now?

Analysts, those optimistic souls, expect this Nu to grow revenue at 30% per year. Earnings per share, even faster, 41%. These numbers are… hopeful. The stock trades at 22 times earnings, which isn’t outrageous. It suggests people believe the numbers. Or, perhaps, they’re just hoping. So it goes.

The trouble is, Latin America is… complicated. Geopolitics. Inflation. Currencies doing the tango with disaster. It all weighs on things. But here’s the thing: everyone expects trouble. That’s why the stock is, shall we say, reasonable. Most people run from trouble. That’s where opportunity hides. So it goes.

If you believe people in Brazil, Mexico, and Colombia will continue to get richer, and that they’ll want more online banking, then this Nu might be a good place to put some money. It’s a bank. They all look the same, eventually. But this one is growing. For now. So it goes.

2026-02-04 00:11

Why Now?

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