Keith Urban and Blake Shelton Team Up for “The Road” Music Series Featuring Billie Jo Jones

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CBS has premiered a new music competition show, “The Road,” with Blake Shelton and Keith Urban serving as executive producers. Taylor Sheridan, Lee Metzger, and David Glasser also helped produce the series.

The show features twelve rising music stars who will have the exciting opportunity to perform as opening acts for Urban during a tour with stops at seven locations across three states.

This show has deep roots in Oklahoma. Country star Blake Shelton, a native of Tishomingo, is an executive producer, and two contestants – Blaine Bailey and Cody Hibbard – both hail from the state. Plus, filming took place at two locations within Oklahoma.

“The Road” is a reality show that follows its singer, songwriter, and musician contestants closely, showing both their challenges and successes. CBS describes this style as a “docu-follow,” meaning it provides an intimate, behind-the-scenes look at their journeys.

As a big fan, I was so excited to read Shelton’s statement! He basically said he really understands what these contestants are going through, having been there himself with singing competitions and life on the road. He’s genuinely looking forward to finding some amazing new singers and giving them a chance to shine.

So, ever since Blake Shelton stepped down from “The Voice” back in 2022, he’s been super involved with this new show, “The Road.” He’s basically been helping pick the talent and where they’re gonna perform, and he even pops up in a few episodes. And get this – Keith Urban, who’s won four Grammys, is headlining! It’s awesome because these up-and-coming artists get to perform live in front of a real crowd with him. It’s a great opportunity for them, honestly.

As someone who’s been watching the music scene for a long time, I have to agree with Taylor Sheridan – something’s definitely shifting in country music. He’s teaming up with Blake Shelton to find and nurture the next generation of artists, and he sees it as a return to the basics. Forget the polished studio productions and TV appearances; Sheridan believes real success comes from hitting the road, playing smaller venues, and winning over audiences one town at a time. It’s a simple formula, he says – and one he clearly believes will unearth the next big stars.

“The Road” offers a glimpse into the demanding world of musicians on tour. The show reveals what it’s like for artists to travel, manage a tough schedule, and build their careers in the music business.

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2025-10-20 12:15