Bianca Censori is blazing a unique trail by quietly initiating her initial U.S. venture, known as Bianca Censori Incorporated. This step arises in the midst of continuous conjecture regarding her marital status with Kanye West.
From architecture to aesthetics?
The completion of the California state filing last month marks a change in direction from her previous role at Yeezy in architecture. While she’s become well-known for her attention-grabbing public appearances rather than business endeavors in recent times, this move suggests a transition towards independent career ventures.
Although the specific type of company isn’t publicly announced yet, internal records show Hussein Lalani holding the position of Chief Financial Officer. Notably, Lalani is the mastermind behind Zensa, a beauty enterprise that focuses on cosmetic procedure items such as waxing kits, microblading tools, and lidocaine numbing creams.
It appears that this partnership could indicate that Bianca’s latest venture might delve into a related sector within the cosmetics industry. Although the company solely bears Bianca’s moniker, it seems that Kanye West (now recognized as Ye) is still an active participant.
Ye still in the picture
Even though Kanye West is the sole face of the brand, he continues to be deeply engaged both on a professional and personal level behind the scenes. He holds the title of director within the company, and the legal matters are overseen by his longstanding lawyer, Manoj Shah.
Furthermore, it’s worth noting that the business address provided is none other than the high-end West Hollywood condo that we called home last year. This very address was referenced in the official filings for the company. Interestingly, my sister has also launched a comparable venture down under, registered in Alphington, Melbourne – a city where our family thrives. In this new business, I proudly hold dual roles as both CEO and secretary.
Contrary to previous speculations of a breakup due to their public scuffles, it seems that the couple, including Kanye West and Kim Kardashian, are back together, as they were recently spotted in Spain together. Kim’s latest business venture might indicate her pursuit of personal branding; however, Ye’s involvement in the project hints that their professional relationship remains somewhat intact.
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2025-06-09 12:52