First (Incomplete) Numbers Reveal a Decline in Viewership for ‘The Rings of Power’ Season 2 when Compared to Season 1

As a longtime fan of J.R.R. Tolkien’s Middle Earth, I have to admit that my expectations for The Lord of the Rings: The Rings of Power were sky-high. Having grown up reading the books and watching Peter Jackson’s epic film trilogy, I was eagerly anticipating this new series on Amazon. However, the first season left me feeling a bit underwhelmed. But as they say, “Even a stopped clock is right twice a day,” and with the second season now premiered, I find myself hopeful once again.


In spite of some fans’ unfavorable views, The Lord of the Rings: The Rings of Power managed to gain widespread popularity on Amazon. The second season of this hit series is set to debut on August 29, 2024, with an initial release of three episodes. It will be fascinating to observe how the story unfolds, especially given the latest updates shared by the showrunners, which we have reported on previously

Despite positive reviews from critics for the initial season, it seems fans weren’t as enthusiastic. Consequently, the second season might face a challenging debut, given the lofty expectations. However, regarding the opinions of experts, they are praising the second season as a considerable advancement. Although the audience ratings remain low (due to some strategic negative feedback, if you will), they have increased by 50%, which is promising news

Despite all the current events, it appears that the initial viewership figures aren’t particularly strong. According to Samba TV, there was a significant drop in viewership, approximately 50%, between the first season’s premiere and this season’s opener—from 1.8 million viewers to 902k—but it’s important to note that these numbers are preliminary and incomplete, so it’s safe to say that the total number of viewers exceeds one million

According to Samba TV data, it’s been confirmed that approximately 902 thousand households have watched the premiere of Season 2 of “The Rings of Power.” This figure represents a substantial decrease compared to the viewership of the first season. The cause for this drop remains unclear, but several factors could potentially be at play

The new season of Rings of Power is out with 902k US households tuning in over the last five days to watch the first ep.

What do you think of the new season?#SambaTVInsights #RingsofPower #RingsofPowerS2 #Ringsofpowerseason2 #Sauron #LOTR #LOTRonPrime #AmazonPrimeVideo…

— Samba TV (@samba_tv) September 3, 2024

Initially, the show may face challenges because some viewers were indifferent towards Season 1 and certain self-proclaimed fans waged negative campaigns and bombarded reviews. This wasn’t unexpected and likely factored into Amazon’s plans

Additionally, it’s important to note that the figures provided by Samba aren’t fully comprehensive official numbers. Although they are trustworthy, they only account for data collected from Smart TVs and exclude mobile devices and other platforms. Moreover, these statistics pertain exclusively to the initial episode of the show, over a three-day timeframe. As you can see in their Tweet, this means that these figures, while accurate, may not accurately represent the overall viewing numbers

In summary, the full data is forthcoming, and we’re still waiting for Amazon’s announcement regarding the premiere date. Therefore, until further details emerge, these preliminary figures are all we have at present. We’ll soon get a clearer picture as more comprehensive numbers—expected to be larger—are revealed over the coming weeks and months

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2024-09-05 19:11