Drake’s OVO Takes Over Wireless Festival With Exclusive Nike NOCTA Merch Drop

Summary

  • Drake’s NOCTA launched exclusive merch at Wireless Festival
  • The collection includes anticipated collaborations with Cactus Plant Flea Market and Sp5der Worldwide
  • This limited drop created major buzz, reinforcing Drake’s cultural influence

2025’s Wireless Festival was bustling at Finsbury Park, London, and beyond the main performances, Drake is causing a stir with an exclusive merchandise launch that has fans eagerly waiting. His joint venture with Nike NOCTA, has revealed a limited-edition collection featuring highly anticipated collaborations with beloved streetwear brands Cactus Plant Flea Market (CPFM) and Sp5der Worldwide, transforming the festival site into a hotspot for streetwear excitement.

This collaboration highlights the unique mix of high-end athletic wear and urban styles that NOCTA is known for, combined with the distinct visual styles of its collaborators. The CPFM x NOCTA collection showcases the whimsical graphics and unusual typography that Cactus Plant Flea Market is famous for, but viewed through NOCTA’s minimalist, performance-focused lens. Given CPFM’s past designs characterized by bold, frequently textured patterns, the collection offers two jerseys – one long-sleeved and another short-sleeved with a football-like design. The long-sleeved navy jersey showcases the CPFM x NOCTA branding in a gradient of neon green, yellow, orange, and pink, with a humorous “ju$$$t do it.” graphic referencing Drake’s latest album. The short-sleeved version features a more subdued color palette in black and white, showcasing the NOCTA emblem as a crest.

In this collaboration between Sp5der Worldwide and NOCTA, Young Thug’s streetwear brand brings its unique spiderweb patterns and bold, frequently innovative color schemes into play. This union is expected to result in a blend of NOCTA’s sleek lines with Sp5der’s more daring, heavily graphic style. One design even merges the spiderweb and NOCTA spears to create a fresh, shared logo.

Festival-goers at Wireless Festival get priority access to this unique merchandise, generating quite a buzz due to its limited availability. It’s unclear whether these collaborative items will be sold online at a future date. Check out the items showcased above for more details.

 

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2025-07-14 18:26