
Now, however, a curious thing is happening. Meta appears to be noticing that building entirely new realities is, surprisingly, expensive. And, even more surprisingly, that people still rather enjoy looking at pictures of cats on their phones. The company is now pivoting, ever so slightly, towards artificial intelligence – a field that, while equally baffling to most, at least doesn’t require the purchase of imaginary real estate. This has resulted in a 10% reduction in headcount at Reality Labs. Which, let’s be honest, is a small number when you consider the sheer improbability of the entire undertaking. (It’s statistically more likely that a flock of pigeons will spontaneously compose a sonnet than that the metaverse will become a universally accepted form of social interaction. Just saying.)