Dividend Kings: A Slow, Steady Comfort

They call them Dividend Kings, these companies that reliably, almost aggressively, raise their payouts every year. Fifty years, at least. It’s a comforting thought, isn’t it? Like a distant, financially responsible aunt who always sends a check for exactly $73.50 on your birthday. I suspect a lot of them are just deeply embarrassed to stop. It’s not about the money, really; it’s the principle. And the optics. The market, you see, is full of people who are easily impressed by streaks.

There was a moment, back in ’22 and ’23 when interest rates decided to stage a hostile takeover of common sense, that these Kings looked a little… tarnished. Everyone suddenly remembered that bonds existed. But then, as often happens, the Federal Reserve relented, and the Kings, like well-trained retrievers, bounded back. It’s a predictable cycle, really. A little anxiety, a little panic, then a return to the comforting illusion of stability.

I’ve been looking at Coca-Cola (KO 1.22%) and S&P Global (SPGI +0.76). Both have managed a respectable 30% rally over the last three years, which, in this climate, feels less like a triumph and more like… survival. The S&P 500 is trading at 29 times earnings, which feels… ambitious. Like ordering a lobster dinner when you’re pretty sure you have the flu. But these two, they just seem… less likely to spontaneously combust.

Coca-Cola

Coca-Cola. It’s funny, isn’t it? A company built on sugary water, now trying to convince us it’s a health and wellness brand. My uncle, bless his heart, is a devoted Coca-Cola shareholder. He once tried to explain the intricacies of their bottling rights to me over Thanksgiving dinner. It involved a lot of hand gestures and a near-collision with the gravy boat. Anyway, they’ve diversified. Bottled water, teas, sports drinks… it’s a beverage empire built on the quiet desperation of people trying to quench their thirst. And they’re shrinking the can sizes, which is either a public service or a masterclass in psychological manipulation. I suspect it’s both.

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They don’t actually make the drinks, you see. They sell the syrup. It’s a brilliant, almost sinister business model. Capital-light, they call it. I call it outsourcing all the messy parts. They’ve been raising their dividend for 64 years. 64! That’s longer than I’ve been alive, and frankly, it’s a little intimidating. It currently yields 2.6%, and their payout ratio is a reasonable 67%. They can afford to keep sending those checks. They’re practically printing money, one sugary sip at a time.

In 2025, their organic revenue rose 5%, despite everything. And they’re predicting another 4-5% growth in 2026. Analysts expect their earnings per share to grow by 7-8%. At $78, the stock feels… reasonable. Not exciting, but reasonable. It’s not going to make you rich, but it might just help you sleep at night. Which, in this market, is a valuable commodity.

Coca-Cola isn’t a growth stock. It’s an evergreen Dividend King. The kind of stock you buy, hold, and then forget about. Like a comfortable pair of shoes. Or a reliable, if slightly eccentric, aunt.

S&P Global

S&P Global. They rate bonds. And provide data. And analytics. It’s not exactly glamorous work, but someone has to do it. They’ve raised their dividend for 53 consecutive years. Not quite Coca-Cola level, but still impressive. They yield a paltry 0.9%, which, let’s be honest, is barely enough to cover the cost of a postage stamp. But they’re reliable. Like a well-maintained spreadsheet.

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They provide services to all the Fortune 100 and 80% of the Fortune 500 companies. Big banks, insurance companies, corporations, universities… they all rely on S&P Global to make informed decisions. Or at least, to appear to make informed decisions. It’s a powerful position to be in. Like the person who controls the thermostat in the office.

Their credit ratings business is sensitive to economic fluctuations, which is a polite way of saying it suffers when things go wrong. But they’ve been investing in data and analytics, and AI tools, which is a fancy way of saying they’re trying to future-proof their business. They’re also spinning off their mobility division, which is a complicated maneuver that I don’t fully understand, but it sounds impressive. Their payout ratio is a ridiculously low 26%, which means they have plenty of room to keep raising that dividend.

Their adjusted EPS grew 14% in 2025, and they’re predicting another 9-10% growth in 2026. At $448 per share, the stock trades at 23 times that estimate. It’s a reasonable valuation, even if the yield is underwhelming. It’s not going to make you rich, but it might just help you avoid a financial disaster. And in this market, that’s a victory in itself.

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2026-03-04 21:13