Rivian: Risky Business or Electric Dreams?

So, the R2. It’s supposed to be the game-changer. They’re promising luxury SUV vibes, but… cheaper. Starting at $45,000. Which, in the grand scheme of electric vehicles, isn’t insane. It’s a deliberate move, isn’t it? They’re trying to drag themselves out of the ‘exclusive toy for the wealthy’ bracket and actually appeal to… people. They claim over 68,000 reservations within 24 hours of the announcement. Which is… impressive. Or a clever marketing ploy. I’m leaning towards the latter, if I’m being brutally honest.








