People talk about Artificial Intelligence like it’s going to solve everything. Or destroy everything. It’ll probably just… happen. Nvidia and Advanced Micro Devices get all the attention, naturally. They make the little bits that make the thinking happen. Good for them. So it goes.
But there’s this other company. A big one. You probably order things from it. Amazon. Wall Street seems to think it’ll do alright. A “buy” or “strong buy,” they say. A 21% bump in the stock price over the next year? That’s just a number, of course. But numbers do tend to accumulate.
A Company You’ve Likely Encountered
Amazon. They sell you everything. Groceries. Books. Things you didn’t know you needed until you saw them advertised. And they have this cloud thing, Amazon Web Services. It’s where a lot of the internet lives, apparently. They made a lot of money before all this AI business, and they’ll probably keep making money afterward. It’s a remarkably efficient machine, really. For a machine.
They weren’t waiting for AI to come along and save them, you see. They were already… there. Building things. Delivering things. And then they thought, well, AI might help. Which, in the grand scheme of things, is a perfectly reasonable thought. It’s not like they’re expecting AI to solve the fundamental meaninglessness of existence. Just improve delivery times.
Using and Selling the Future
So, Amazon is using AI. To make their warehouses run smoother. To figure out what you want before you do. And they’re selling AI. Chips, mostly. For people who want to build their own thinking machines. It’s a tidy arrangement. They’re making $132 billion a year from this cloud thing, and that number is, predictably, going up. It’s a lot of money. Enough to make you wonder what it’s all for. But then again, wondering is free.
The e-commerce side of things will probably keep growing too. People will keep ordering things. It’s a reliable constant. A comforting predictability in a world that’s mostly chaos. Amazon offers a bit of both, actually. The chaos of endless choices, and the security of next-day delivery. It’s a strange combination. But then, so is life.
So, Wall Street likes it. For 2026, anyway. Which, in geological terms, is just a blink of an eye. You might like it too. Or you might not. It doesn’t really matter. The universe won’t notice either way. But it’s a perfectly adequate investment, all things considered. And sometimes, that’s enough.
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2026-01-30 13:12