NFL insiders slam Jay-Z and Roc Nation for picking Bad Bunny over Taylor Swift

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The Super Bowl Halftime Show is a major event, famous for its music, impressive performances, and the artists it features. Many people thought Taylor Swift was confirmed to perform in 2026, but a recent development has created some conflict among NFL officials.

This story goes beyond simple celebrity news. It’s about a significant shift in power impacting the music, sports, and hip-hop industries. At the heart of it is Jay-Z and his company, Roc Nation, and a surprising decision that reportedly caught even the NFL off guard.

What’s the story behind the Super Bowl halftime show? Why wasn’t Taylor Swift offered the headline spot, and how did Bad Bunny end up taking it? Let’s look at the details and explore why this is a bigger issue than just the performance itself.

NFL insiders call out Jay-Z after Taylor Swift halftime snub

People familiar with the NFL have told ShuterScoop that league officials are very upset with Jay-Z and Roc Nation. They recently learned that Taylor Swift was never actually offered the Super Bowl Halftime Show, even though many believed she was the leading candidate.

According to a source familiar with the situation, people within the NFL believed Taylor had been offered the job. However, it turns out there was never a formal offer, just preliminary discussion.

Actually, Jay-Z always wanted Bad Bunny to perform. Sources say Bad Bunny was his first choice because he thought the Latin rap star would add a more global and culturally impactful vibe to the event.

There’s significant frustration among NFL officials. Sources say the league feels deceived and embarrassed by the extensive media coverage suggesting Taylor Swift would be a major focus this season.

“They look like amateurs,” another source told #ShuterScoop. “The rumor ran wild, and Jay let it.”

While Roc Nation was courteous during discussions with Taylor Swift’s team, sources say Jay-Z didn’t view their proposal as a genuine possibility. It wasn’t simply a misunderstanding; the problem was how it looked. Because Swift is such a massive star, the NFL’s reputation suffered when it became clear the offer wasn’t seriously considered.

Taylor Swift breaks silence on the Super Bowl drama

Even though the NFL might be annoyed, Taylor Swift doesn’t seem to care. She’s incredibly busy and successful, with a hugely popular concert film release and a new relationship with NFL player Travis Kelce, and appears completely unfazed.

So, I was watching Jimmy Fallon, and Taylor was talking about all the speculation about her and Jay-Z potentially working together. She basically said Jay-Z has always been cool to her, and their teams talk a lot. It’s more like casual check-ins – someone on his team might ask what she thinks about an idea, but it’s not like they’re having formal meetings or anything official.

She dismissed concerns about who owned the rights to footage of his performances, adding that she’s very supportive of him and in love with him because of his passion for the sport.

Given the popularity of rap and hip-hop, choosing Bad Bunny to perform at major events makes sense. However, the way Taylor Swift is – or isn’t – involved is causing problems for the NFL. With Jay-Z’s Roc Nation partnering with the league, this situation is likely to continue developing.

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2025-10-14 20:30