WWE Raw experienced a significant drop in viewership on Netflix, falling by 300,000 views since its debut on September 22nd.
During the week of September 22-28, 2025, the show received 2,300,000 views worldwide in just one week, and viewers watched a total of 4,500,000 hours. These were some of the lowest figures since Raw started streaming on the platform.
That week, Raw reached #8 on Netflix’s worldwide list for English-language series, and it was #4 in the U.S. This indicates a noticeable drop in how many people were watching, particularly when you consider the excitement WWE generated for Netflix when the show initially started streaming.
Looking at previous performance, Raw has recently been averaging 2.6 million views in the weeks leading up to September 22nd. It reached 3 million views in a week during August, and averaged about 2.7 million views in July. When it first launched in January, it garnered 4.9 million views.
What’s going on?
When Raw initially moved to a streaming format on Netflix, WWE hoped it would broaden its audience and ensure consistent visibility. However, a recent decline in viewers is now forcing the company to prove the value of this streaming approach and reconsider its content plans.
Several factors may be contributing to the viewership decline:
Backlash fatigue
WWE is facing criticism for several issues, including rising ticket prices – the least expensive Wrestlemania 42 ticket on Ticketmaster is around $600 – its agreements with Saudi Arabia (with Eric Bischoff defending the deals), and debatable choices in how they present storylines and matches (such as how Lesnar was booked against Cena).
Saturation & competition
With so many streaming services available now, it’s becoming more difficult to keep viewers focused on weekly wrestling programs. This is especially true since the shows moved to ESPN, which is a more expensive option than Peacock. Adding to the challenge, the NFL is back and seems more popular than ever, with stars like Josh Allen of the Buffalo Bills and Jalen Hurts of the Philadelphia Eagles leading the way.
Viewer dissatisfaction
Fans have expressed disappointment with recent creative decisions, particularly when they seem to diminish established characters or weaken the plot. Many have also noted small, inconsistent changes happening from week to week, which they’ve complained about. This has led to frustration among the fanbase, as they feel the integrity of storylines is being compromised.
What’s next?
It’ll be worth watching to see if WWE Raw improves on Netflix for the week of September 29th, especially since the NFL had a relatively slow week. Is the recent drop in Raw viewers just temporary, or is this a lasting trend? What’s even more concerning is whether the decline will keep happening.
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2025-10-02 20:31