The Immortal Costco: A Tale of Growth and Membership Spells

Costco Wholesale (COST) continues its eternal dance through the retail apocalypse, a waltz partner to the crumbling empires of Walmart and Home Depot. While mortals fret over inflation and weakening job markets, Costco’s membership rolls swell like some infernal cult, its 81 million acolytes clutching their golden cards as if they were relics of a saint.

The quarterly missive from the Washington-based sorcerer’s apprentices arrived on September 25th, bearing tidings of $86.2 billion in revenue – a modest 8% incantation over last year’s numbers. Comparable sales rose 6.4%, a figure that would make lesser retailers weep into their inventory spreadsheets. Yet here, in the shadow of the bulk warehouse colossi, even strong numbers feel like parlor tricks.

Earnings per share materialized at $5.87, conjured from the ether 11% higher than last year’s apparition. The gross margin, that most delicate of financial spells, inched upward to 11.13% – a mere 13 basis points, but enough to make the shareholders’ hearts flutter like trapped doves.

On the earnings call – a ritual conducted in fluorescent-lit conference rooms where mortal men don ties and speak in P/E ratios – management revealed their latest enchantment: expanded warehouses selling saunas and furniture. A bold gambit, transforming the humble warehouse into a purveyor of bourgeois dreams, where the proletariat might purchase both paper towels and the illusion of leisure.

The Devil’s Due

Yet when the market bell tolled after hours, the stock fell 0.8%. The irony! A company so stable it might serve as a lighthouse in a storm, yet investors fidget like schoolboys caught cheating on their tax returns. The problem, dear reader, lies not in the numbers but in the curse of valuation – a price-to-earnings ratio of 51.8 that makes even Nvidia look like a pawnshop bargain.

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Can this enchanted beast sustain its flight? The membership renewal rates – 92% in North America, 90% globally – suggest a loyalty bordering on the occult. But growth investors must now reckon with the cruel arithmetic of reality: when your multiple stretches to the heavens, only earnings can pull you higher. The days of magical expansion have ended, and the true test begins.

The market, that capricious demon, demands growth while punishing success. Perhaps Costco’s true genius lies not in its margins or e-commerce limbs, but in its ability to make shareholders dance willingly in this infernal circle – forever chasing the next 6.4% miracle. 😈

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2025-09-28 11:23