Well, well, well, it seems the crypto world just got a little more interesting. Asset Entities, a company that has been toiling away in the ever-exciting world of social media marketing, has decided to throw in the towel and go full-on Bitcoin with a merger that will see it pivot into a Bitcoin treasury company. The new super-entity? Strive, Inc. (Cue dramatic music!)
Hold onto your digital wallets, folks, because this merger means Strive is about to raise a *whopping* $1.5 billion to fund its Bitcoin-buying spree. We’re talking about a corporate strategy that involves *a lot* of Bitcoin acquisition. And, no, we’re not talking about a few measly coins here and there. Strive is aiming for up to 13,450 BTC at current prices. That’s a pretty impressive chunk of the crypto pie.
- Shareholders approved the merger to create Strive, Inc. – Bitcoin Treasury Extraordinaire.
- Strive plans to raise a cool $1.5 billion to fund its Bitcoin-buying adventures.
According to the company’s official statement on September 9, Strive, Inc. will continue trading under the original ticker, ASST (because why not keep the legacy alive?). Arshia Sarkhani, the soon-to-be CMO of Strive, Inc., excitedly declared, “This vote opens the door to building one of the biggest and most successful Bitcoin Treasury Companies, all while maximizing value for our shareholders.” (Translation: We’re going to make you some serious money, hopefully.)
But wait, it gets better. Matt Cole, the CEO of Strive Asset Management (don’t worry, that’s a subsidiary – no one expects you to remember it), will take the reins as the big cheese over at Strive, Inc., in a dazzling display of corporate ladder-climbing.
In the world of stocks, things have been looking rather bullish-ASST shares soared 17.8% to $6.28 on Tuesday, before taking off another 52% after-hours to $9.55, as news of the merger spread like wildfire.
Strive: The Bitcoin Dream Team
The companies opted for the reverse-merger structure-a fancy way of saying “we’re skipping the hassle of traditional SPAC deals.” This approach offers a tighter timeline and avoids the chaos of speculative capital. Because, let’s face it, who wants to deal with that headache?
As of now, the merger has not been fully executed, as it awaits Nasdaq’s approval for Strive’s shiny new listing application. But that’s just a formality, right? Right.
In addition to the merger, Strive is set to raise another $750 million through a private placement (because it’s not enough to just raise $750 million once), with another $750 million coming from the exercise of warrants. Altogether, this would bring in $1.5 billion to fund their Bitcoin-buying quest. Who needs to hire a crypto wizard when you have *that* kind of liquidity, right?
Strive’s plan isn’t just about buying Bitcoin willy-nilly. No, no-this is a *multi-pronged* approach. It involves a first-of-its-kind offering where accredited investors can exchange Bitcoin for equity in the public company. It’s like a crypto buffet, but with a side of stocks.
Strive also plans to acquire undervalued public companies with fat cash reserves, and hedge risk using fancy financial strategies. All while stacking up on Bitcoin. Talk about a diversified portfolio!
Oh, and remember Mt. Gox? Yes, that troubled exchange. Strive has their eyes set on purchasing distressed Bitcoin claims tied to the Mt. Gox estate, targeting a cool 75,000 BTC from the bankruptcy proceedings. The idea? Acquire those claims below market value to pump up Strive’s Bitcoin-per-share ratio. Smart, right?
As of September 3, 2025, Strive Asset Management (one of those subsidiaries again) holds a modest 69 BTC. Don’t worry, though-it’s just the beginning. In the words of the wise, “This is just the first step in our glorious Bitcoin empire.”
Bitcoin, Bitcoin Everywhere
Strive is merely the latest player in the ever-growing list of public companies getting in on the Bitcoin action. At present, 186 public companies hold Bitcoin, with a combined total of over 1 million BTC. That’s about 5.1% of the total circulating supply of Bitcoin. Big numbers, folks, big numbers.
But wait-Strive isn’t the largest holder. That title belongs to another company that recently made a massive $217 million Bitcoin investment, bringing their total holdings to a mind-boggling 638,460 BTC. These corporate Bitcoin whales sure know how to make a splash.
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2025-09-10 09:22